Social Media Assets

Thank you for helping support Seize the Awkward! To spread the word about the campaign on social media, we have provided suggested copy to share the campaign on your social platforms. Please use the campaign hashtag, #SeizeTheAwkward, URL,, or Instagram, @SeizeTheAwkward, whenever possible.

Recommended Social Media Copy


Below are examples of PSA and talent GIFs available to share. Please visit our GIPHY channel to download  the campaign GIFs.

Social Graphics

Coupon - Video Call
Coupon - Chill & Talk
Coupon - Coffee
Coupon - Movie Night
1st Attempt
Change How You Feel
Rejection Isn't Personal
Won't Judge
Seize the Awkward - Couch

Silent Videos

After the Conversation


Baron Von Fancy
Franz Lang
Iain Burke
Jeremy Ville
Meghan Way


Print the “Seize the Awkward” artwork and commission artists on campus to create their own “Seize the Awkward” poster using our brief. Host a gallery opening to highlight the art and inspire a conversation about mental health on campus.