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WELCOME TO THESEIZE THE AWKWARDCAMPAIGN TOOLKIT

Suicide is the second leading cause of death among young adults. 76% of young adults turn to a friend in a time of crisis. Visit SeizeTheAwkward.org to learn how to empower young adults to start and continue a conversation with friends who are struggling with their mental health.

Campaign Background

Access information about the public service advertising campaign that empowers young people to reach out to a friend who is struggling with mental health issues

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PSAs

Watch and access the current campaign PSAs.

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Social Media

Share social posts and graphics on your social channels.

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Campus Activation Brief

Empower young people to open up about mental health.

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